OVER|SITE
OVER|SITE monitors a site's AI readiness over time, with reporting, position tracking, and alerts when something shifts. It is offered to lapsed, current and new clients alike, and does not depend on the account being the agency's already.
What it is
Continuous monitoring, for any client.
OVER|SITE monitors a site's AI readiness over time, with reporting, position tracking, and alerts when something shifts. It is offered to lapsed, current and new clients alike, and does not depend on the account being the agency's already.
How it is used
A standing reason to stay in touch.
It runs as project work or sells as a service in its own right. After a pitch is lost, it keeps the agency present and close to the account, and the evidence it surfaces can win the larger work later.
In a recorded example, a relationship that had moved to a competitor deteriorated after launch, with page load and bounce rates worsening month on month. The original agency, still monitoring, returned with the evidence already in hand and agreed a fixed engagement, recovering a relationship of substantial lifetime value.
Reclaiming the tooling and the relationship
The watch on the client's sites belongs with the agency.
Clients already pay third-party tools to watch their sites. Those tools sit inside the account, take revenue the agency could hold, and can hand a competitor a direct line that undermines the agency's position. OVER|SITE replaces them, returning both the revenue and the relationship to the agency.
Where proactive oversight replaced post-launch silence, agencies recorded a 17% increase in revenue from existing clients.
Read the evidenceThe value
It turns an ad-hoc relationship into a retainer.
It turns an ad-hoc relationship into a retainer, keeps the agency present and first in line for new work, and reclaims spend that was leaving for third parties.
Across the client lifecycle
Four stages, from the contract that builds in oversight through to a record the client is glad to stand behind.
Builds continuous oversight into the contract, the standing reason to monitor and report each month.
A standing monthly reason to talk that turns an ad-hoc relationship into a retainer and keeps the agency present.
Patterns in the monthly read surface new, justified work across the estate.
A steady record of issues seen and handled that the client is glad to stand behind.